This is your affiliate team. We do not outsource any of our management sources to anyone else. We are dedicated to giving you high quality service from experienced affiliate managers at all times.

The Gorilla

Greg Hoffman (@akagorilla) is an affiliate manager with 6 years experience in the industry. He is creator and co-host of the Affiliate Juice Podcast and the Affiliate Voices Podcast. Greg is also the author of the affiliate marketing resource blog, Marketing Gorilla. His first major affiliate management project was for the Thompson Cigar family of companies including the brands Linensource, Casual Living and Cafe Belmondo. He also served as Affiliate Director for the Kowabunga/Primary Ads network. His previous background was in Journalism and Public Relations.

Greg is the main point of contact with all merchants and affiliates and works hard to balance the needs of both. He completed the training for the title Certified Affiliate Manager in 2009 through the Affiliate Classroom Certified training module. He has been a speaker at the last 3 Affiliate Summits and the entire team attends multiple industry conferences throughout the year.

Affiliate Director

Cindy Ballard @cingroomer is the right hand of the agency. She was an affiliate for many years and started full-time with us in 2010. She received her Affiliate Management Certification in 2011. Her job is to talk with affiliates every day and get them motivated to promote our clients. Cindy is also Greg’s co-host on the Affiliate Voices Podcast.

Affiliate Account Executive

Kelly Earwood @kelkey is an industry veteran that joined the agency in 2011. Kelly is known by many in the industry as the former Ecommerce/Affiliate Specialist for Deluxe Corporation (Direct Checks Unlimited), a long time holder of the #1 spot in the ShareASale Top 100 PowerRank. She was instrumental in the ecommerce growth for that powerhouse from 2007-2010. Kelly will be recruiting new affiliates to our managed programs and helping the team educate our existing affiliates on how to promote our client’s products.

Business Manager

Jen Hoffman handles all billing and event planning for the agency. She weaves through the clutter to keep the business flowing and support our staff. An expert at designing solutions and effective processes, Hoffman brings an extensive background in efficient business administration.

Greg Hoffman Consulting is a proud member of the Performance Marketing Association.