Affiliate Management

As an Outsourced Program Manager (OPM), our focus is driving quality traffic to your website through affiliate marketing channels. We work with all the major networks and we have strong personal relationships with many of the top affiliates that can make a difference in your program.

The GHC agency database includes more than 25,000 “active” affiliates in ShareASale, Commission Junction and Pepperjam. New programs can be launched within a week and recruiting tools include dedicated OPM forums on ABestWeb and Affspot.

Contact us today to receive a free consultation and an affordable proposal for ongoing management and recruiting of your affiliate program.

How Affiliate Marketing Works

If you build it, they will come, is not the right strategy for affiliate marketing. Many programs launch without the basic understanding or tools that help build a strong foundation for affiliates in years to come. You, the merchant, must consider this a long-term strategy but it cannot be your only strategy. A good affiliate program should generate about 20% of your overall sales after the first year of launch. This means that your site should sell product at a decent 1%-5% conversion without affiliate traffic. Your site should be built for sales way before you start your program, meaning you have tested and retested landing pages for maximum optimization.

We recruit affiliates individually and chances are they will join because they trust us and our management style. But that doesn’t mean they will trust you right away. They want to see strong statistics and hear testimonials before they invest time and resources in promoting your program. They also want compelling customer deals and they want access to the best affiliate tools possible. It usually takes 3-6 months to see this impact. So let us help you manage your affiliate program the right way.